AI Insights · Timothy · July 2023
Top 5 Drawing & Coloring Apps on iOS in Oceania Q2 2023
Explore the performance of the top 5 drawing and coloring apps on iOS in Oceania during Q2 2023, including trends in downloads, revenue, and active users.
In the second quarter of 2023, the top 5 drawing and coloring applications on iOS in Oceania exhibited varied performance metrics, including weekly downloads, revenue, and active users. This data, provided by Sensor Tower, gives insights into the trends and popularity of these apps.
Color by Number:Coloring Games from Wildlife Studios saw a steady increase in weekly revenue, peaking at around $7.4K in the first week of June. Weekly downloads, however, experienced a decline from 8.2K in mid-April to a low of 4.9K in mid-June, before rebounding to approximately 7K by the end of June. Active users showed a slight decrease from 30.9K in early April to 24.4K in mid-June, with a slight uptick to 27.1K by the end of the quarter.
Disney Coloring World by StoryToys Limited demonstrated a consistent revenue stream, peaking at $4.1K in mid-June. Downloads fluctuated, reaching a high of 2.8K in late May and ending the quarter at 2.1K. Active users grew from 2.7K at the start of the quarter to 3.7K by the end of June.
Crayola Create and Play from Crayola showed a stable revenue trend, with weekly revenue peaking at $3.3K in early April and ending at $2.9K in late June. Downloads were relatively consistent, ranging from 900 to 1.5K throughout the quarter. Active users remained steady, fluctuating between 1.5K and 2K.
Adult Coloring Book - Pigment by Pixite Inc. maintained a consistent weekly revenue, averaging around $2.1K, with a peak of $2.4K in early May. Downloads varied, with a high of 1.1K in early May and ending the quarter at 939. Active users showed growth from 900 in late March to 1.2K by the end of June.
Kids Drawing Games for Girls 5 from Bini Bambini Academy saw a peak in weekly revenue at $2.5K in late June. Downloads remained stable, ranging from 1.1K to 1.7K. Active users steadily increased from 2.3K in late March to nearly 3K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.